Bureau: HjaltelinStahl. Creative lead: Michael Nyrop
Vipp
Observation & opportunity: Desktop bins on computers look the same and have no esthetics. Solution: Together with Vipp we developed a widget that could replace the standard desktop bin with a beautiful bin from Vipp. Results: Downloaded worldwide in more than 100 countries. PR on leading on tech and living & interieor platforms worldwide. Gold award for digital branding at Creative Circle Awards.