Puzzible

Challenge: Launch the new Puzzible app to 18-28 year olds. Solution: SoMe film campaign on Facebook & Instagram film. Edgy and surreal dramatization of the USP: Photo puzzles you send friends that needs to be solved on time to experience the full picture and not an incomplete one. Results: Puzzible was downloaded more times than Tinder from Appstore during the campaign. PR on major national news platforms. Film nomination for best commercial in Denmark at Creative Circle Awards.